From Desire to Concept with TAT

TAT, The Astonishing Tribe is a truly creative and innovative mobile phone interface design and development company in Sweden.

Vanessa was working with TAT to develop their demo process: namely, how they interact with customers and develop concepts based on often vague customer requests. A series of workshops was held in which we explored how the customer request and ideas could be better defined. We used Low-Fi prototyping, using everyday objects to express meaning, desire, intention and encourage collaborative brainstorming between the customer and TAT. The report is online: From Desire to Concept: A collaborative participatory design process exploring a mobile development company’s design process, focusing on low-fi prototyping.